VNU Asia Pacific Signs MoU with PATA, The Pacific Asia Travel Association, for Asia’s First B2B Travel Tech Launchpad: Travel & Tech Asia 2025

VNU Asia Pacific and the Pacific Asia Travel Association (PATA) have signed a landmark Memorandum of Understanding (MoU) to drive advancements in travel technology across the Asia-Pacific region. This strategic collaboration will spearhead the inaugural Travel & Tech Asia 2025, scheduled for July 2–3, 2025, at the Queen Sirikit National Convention Centre (QSNCC) in Bangkok, Thailand.

 

The MoU was formalized during a signing ceremony on November 29, 2024, at PATA Headquarters in Bangkok. Noor Ahmad Hamid, CEO of PATA, and Chaisong Churitt, General Manager of VNU Asia Pacific, represented the two organizations in this historic agreement.

Travel & Tech Asia 2025 is set to become a transformative platform for innovation, sustainable growth, and strategic collaboration in the travel and tourism industry. For the first time, Thailand will host this groundbreaking B2B trade fair dedicated to travel technology, marking the beginning of its expansion across Asia.

“VNU Asia Pacific is honoured to partner with PATA, an organization that has been instrumental in promoting sustainable growth in travel and tourism across the Asia-Pacific region,” said Chaisong Churitt, General Manager of VNU Asia Pacific. “Through this partnership, we aim to create a meaningful impact by providing a platform where industry professionals can explore emerging trends, build strategic alliances, and embrace the innovations shaping the future of travel and tourism.”

Noor Ahmad Hamid, CEO of PATA, underscored the significance of the collaboration, stating: “By merging PATA’s deep industry insights with VNU Asia Pacific’s expertise in organizing high-impact exhibitions, this partnership will foster synergies to propel the travel and tourism sector forward. Together, we will harness technology to unlock the immense potential of the Asia-Pacific region and lead the industry into a transformative era.”

Reflecting on the event’s importance, Panadda Kongma, Vice President – Business at VNU Asia Pacific, added: “The inaugural Travel & Tech Asia 2025 is more than just an exhibition—it represents a turning point for the travel and tourism industry. This platform will redefine how we travel and connect with the world while reinforcing tourism as a key driver of economic growth in the Asia-Pacific region.”

About VNU Exhibitions Asia Pacific
VNU Asia Pacific is a part of VNU Group, a globally operating exhibition company with offices in Utrecht and Bangkok, responsible for consolidating the international exhibition business of Royal Dutch Jaarbeurs. In Southeast Asia, Jaarbeurs has formed a joint venture with TCC Group, a leading corporate conglomerate in this fast-growing region. Operating from its business hub in Bangkok, VNU Asia Pacific serves all major exhibition markets across Southeast Asia, catering to a diverse range of industries.| www.vnuasiapacific.com 

About Pacific Asia Travel Association
Founded in 1951, the Pacific Asia Travel Association (PATA) is a not-for-profit membership association that acts as a catalyst for the responsible development of travel and tourism to, from, and within the Asia Pacific region. | www.pata.org


About Travel & Tech Asia
Travel & Tech Asia is a launchpad for tech innovators, travel professionals, and industry experts to connect, collaborate, and explore cutting-edge solutions that are transforming the way we travel. With a focus on digital evolution, sustainability, and smart tourism, Travel & Tech Asia is the dynamic platform for those looking to stay ahead in the fast-paced travel ecosystem. Join us at Travel & Tech Asia to explore the forefront of the Asian travel and tourism industry. | www.travelandtechasia.com

Meat Pro Asia 2025 set to showcase groundbreaking innovations in meat processing and packaging

Bangkok, December 2024. Meat Pro Asia 2025, Asia’s leading processing and packaging trade fair for egg, poultry, meat, seafood, and food products, has sold 90 percent of its exhibition space so far. Set to take place from 12 – 14 March 2025, across an expected 4,200 sqm of Challenger 1, IMPACT, Bangkok, Meat Pro Asia 2025 is a must-attend biennial event for industry professionals looking to explore the latest  animal-based protein product solutions.

Co-located with VIV Asia – the number one international trade show from feed to food in Asia, Meat Pro Asia is set to bring together top players from around the globe, providing a unique platform for networking, knowledge sharing, and showcasing cutting-edge innovations. This biennial event will feature a wide range of exhibitors, including key suppliers from all sectors of the meat processing and packaging industry, offering solutions spanning slaughtering, processing, packaging, labelling, cold chain logistics, quality control, hygiene, Internet of Things (IoT), automation, wastewater treatment, and more.

“Meat Pro Asia seeks to build on the success of IFFA, Technology for Meat and Alternative Proteins, our flagship trade fair in Frankfurt that encompasses the entire protein processing chain. By providing the features and foundations of a world leading show such as this, we aim to implement a comprehensive platform for trade in the meat processing and packaging industry for Asia,” said Mr Jack Wong, Deputy General Manager, Messe Frankfurt (HK) Ltd. “One of the facets we are excited to bring from Frankfurt to Bangkok is the IFFA DFV Global Meat Product Awards Southeast Asia. This will see up to 300 processed meat products from the ASEAN region be judged by a jury of independent and trained test experts provided by the German Butchers’ Association. The winner of this competition will be invited to visit IFFA from 3 – 8 May 2025 to attend the world awards.”                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                        

“The Meat Pro Asia event is a critical juncture for food processing and food engineering in the meat production industry. Together with VIV Asia, the addition of Meat Pro Asia enhances the offerings to cover the complete supply chain of meat production. We are proud to have already sold 90 percent of the exhibition space, which means at least 4,200 sqm will be filled with over 90 companies from 23 countries and regions,” said Mr Supanat Treeratpicharn, Project Manager, VNU Exhibitions Asia Pacific Co Ltd. “In addition to the wide array of exhibitors, we are also organising two full-day conferences, offering industry professionals the opportunity to stay updated on the latest trends and technologies from worldwide experts.”

Notable exhibitors confirmed for Meat Pro Asia 2025 include industry giants such as Baader, Duravant, iFEC, Ishida, Jarvis, Marel, Mayekawa, Meyn, Multivac, and Owner Food Machinery. These leading brands will showcase the latest innovations and solutions across the food processing and packaging sectors.

High growth in the Asia food processing market

The Asia Pacific processed meat market is projected to grow from USD 76.38 billion in 2024 to USD 86.19 billion by 2029, reflecting a compound annual growth rate (CAGR) of 2.45 percent during this period. This growth is driven by increasing urbanisation, changing consumer lifestyles, and a rising demand for convenient, high-quality protein products.

Hence, the need to serve evolving consumer preferences in this region is demonstrated through the enthusiastic uptake of exhibitors and substantial interest in the fair. Meat Pro Asia 2025 is set to be a key date on the calendar for food processors, food retailers, importers, exporters, wholesalers, manufacturers, agents, distributors, and engineering firms. With visitor pre-registration now open, attendees are encouraged to plan their visit in advance and secure their place at this influential event.

For visitor pre-registration and to waive the entry fee of EUR 15, please visit: https://www.databadge.net/viva2025/reg/mpa/?card=20000473 or visit the show’s website for more information: www.meatpro-asia.com 

The event is organised by Messe Frankfurt (HK) Ltd, VNU Asia Pacific, and VNU Europe, and is co-located with VIV Asia.

Messe Frankfurt accompanies the dynamic growth of the food industry with four trade fairs on four continents. The global industry meets at the events in Argentina, Germany, Thailand, and the USA. The international trade fairs showcase trends and innovations and bring together experts from all over the world. Learn more at: www.food-technologies.messefrankfurt.com

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Press information and photographic material

www.messefrankfurt.com.hk | www.vnuasiapacific.com | www.meatpro-asia.com

 

Background information on Messe Frankfurt

The Messe Frankfurt Group is the world’s largest trade fair, congress and event organiser with its own exhibition grounds. With a workforce of some 2,500* people at its headquarters in Frankfurt am Main and in 28 subsidiaries, it organises events around the world. Group sales in financial year 2024 were around € 780* million. We serve our customers’ business interests efficiently within the framework of our Fairs & Events, Locations and Services business fields. One of Messe Frankfurt’s key strengths is its powerful and closely knit global sales network, which covers around 180 countries in all regions of the world. Our comprehensive range of services – both onsite and online – ensures that customers worldwide enjoy consistently high quality and flexibility when planning, organising and running their events. We are using our digital expertise to develop new business models. The wide range of services includes renting exhibition grounds, trade fair construction and marketing, personnel and food services.

Sustainability is a central pillar of our corporate strategy. Here, we strike a healthy balance between ecological and economic interests, social responsibility and diversity.

For more information, please visit our website at: www.messefrankfurt.com/sustainability 

With its headquarters in Frankfurt am Main, the company is owned by the City of Frankfurt (60 percent) and the State of Hesse (40 percent).

For more information, please visit our website at: www.messefrankfurt.com 

*Preliminary figures 2024

 

About VNU Asia Pacific

VNU Asia Pacific is part of VNU Group, a globally operating exhibition company with offices in Utrecht, Shanghai as well as in Bangkok, and consolidates the international exhibition business of Royal Dutch Jaarbeurs. In South East Asia, Jaarbeurs has formed a Joint Venture with TCC Group. From its business hub located in Bangkok, VNU Asia Pacific covers all key exhibition markets in South East Asia. VNU Asia Pacific has a constantly expanding portfolio with currently 12 trade shows and event formats including brands from the AgriTech, Animal Husbandry, Animal Companion, Food, Life Sciences and Biotechnology industries.

For more information, please visit our website at www.vnuasiapacific.com

Royal Dutch Jaarbeurs and VNU Asia Pacific Partner with Thai Government to Boost Thailand’s Role as a Leading Hub for International Trade Exhibitions

Mr. Jeroen Van Hooff, President & CEO of Royal Dutch Jaarbeurs, and Ms. Panadda Kongma, Vice President of Business at VNU Asia Pacific, attended the prestigious Exhibition Industry Summit 2024 and Gala Dinner, held at Capella Bangkok, Thailand, on October 25, 2024.

VNU Asia Pacific Joins Thai Chamber of Commerce and SOS Foundation in Sustainable Surplus Food Initiative

VNU Asia Pacific is proud to announce its participation in an impactful event organized by the Thai Chamber of Commerce and the Scholars of Sustainability Foundation (SOS). This initiative aims to deliver 5 million safe surplus meals to those in need across the nation by the end of 2024, contributing to sustainable social and environmental conservation efforts.

Partnership Announcement for Thailand Electronic Circuit or THECA 2025

VNU Asia Pacific will be acting as the official show manager for THECA 2025 – trade show focusing on manufacturing and solutions of PCB (Printed Circuit Board) and PCBA (Printed Circuit Board Assembly).

VNU Asia Pacific Wins Prestigious International Trade Services: Integrated Solutions Award

VNU Asia Pacific has been honored with the esteemed International Trade Services: Integrated Solutions Award at the Netherlands-Thai Chamber of Commerce (NTCC) GALA Dinner 2024.

Economic Boost Ahead: Thailand LAB INTERNATIONAL, Bio Asia Pacific, FutureCHEM, Health & Innovation Asia 2024 Brings Innovation and Opportunity to the Lab Industry

ดันเศรษฐกิจไทยด้วยการลงทุนในอุตสาหกรรมเครื่องมือห้องปฏิบัติการ-เทคโนโลยีเพื่อสุขภาพ ในงาน Thailand LAB INTERNATIONAL, Bio Asia Pacific, FutureCHEM และ Health & Innovation Asia 2024

คณะผู้จัดงาน Thailand LAB INTERNATIONAL และ Bio Asia Pacific ให้การต้อนรับ ท่านอ้น วัชเรศร วิวัชรวงศ์ และคณะ ในการเยี่ยมชมงานแสดงสินค้าและเทคโนโลยีเครื่องมือห้องปฏิบัติการและชีววิทศาสตร์

เมื่อวันที่ ๑๒ กันยายน ๒๕๖๗ เวลา ๑๒ นาฬิกา ณ ศูนย์นิทรรศการและการประชุมไบเทค กรุงเทพฯ  โดยท่านอ้น วัชเรศร วิวัชรวงศ์ และคณะ เข้าเยี่ยมชมงานแสดงสินค้าและเทคโนโลยีนวัตกรรมเครื่องมือห้องปฏิบัติการทางวิทยาศาสตร์ และ ชีววิทยาศาสตร์ ภายในงาน Thailand LAB INTERNATIONAL 2024  (ไทยแลนด์ แล็บ อินเตอร์เนชัลแนล) และ Bio Asia Pacific 2024 (ไบโอ เอเชีย แปซิฟิก) โดยมีคณะผู้บริหารการคณะผู้จัดให้การต้อนรับโดย คุณชัยสงค์ ชูฤทธิ์ ผู้จัดการทั่วไป, คุณปนัดดา ก๋งม้า รองประธานฝ่ายธุรกิจ และคุณอนุชา พันธุ์พิเชฐ ผู้จัดการโครงการอาวุโส บริษัท วีเอ็นยู เอเชีย แปซิฟิค จำกัด ให้การต้อนรับพร้อมกับผู้บริหารจาก ศูนย์ความเป็นเลิศด้านชีววิทยาศาสตร์ (องค์การมหาชน) นำเยี่ยมชมบูธ National Health Security Officer (NHSO) สำนักงานหลักประกันสุขภาพแห่งชาติ (สปสช.) สภาอุตสาหกรรมแห่งประเทศไทย รถรักษาอัมพาตเคลื่อนที่ผู้ป่วยหลอดเลือดสมองเฉียบพลัน โดยภายในรถได้ติดตั้งเครื่องเอ็กซ์เรย์คอมพิวเตอร์สมอง (CT) ทำให้การวินิจฉัยและการรักษาถูกต้อง แม่นยำ และรวดเร็ว 

ในการนี้ ท่านอ้น วัชเรศร ชวิวัชรวงศ์ และคณะ ยังได้ร่วมถ่ายภาพที่ระลึก ณ งานแสดงสินค้า Thailand LAB INTERNATIONAL 2024  (ไทยแลนด์ แล็บ อินเตอร์เนชัลแนล) และ Bio Asia Pacific 2024 (ไบโอ เอเชีย แปซิฟิก) ) ซึ่งจัดแสดงงานระหว่างวันที่ ๑๑-๑๓ กันยายน ๒๕๖๗ ณ ศูนย์นิทรรศการไบเทค กรุงเทพฯ

www.thailandlab.com / www.bioasiapacific.com

จัดโดย บริษัท วีเอ็นยู เอเชีย แปซิฟิค 

The organizers of Thailand LAB INTERNATIONAL and Bio Asia Pacific were honored to welcome Mr. Aon Vatcharasorn Viwatchawong and his team to visit the exhibitions showcasing cutting-edge laboratory and life science equipment and technology.

On September 12, 2024, at 12:00 PM, at BITEC Exhibition and Convention Center in Bangkok, “Than Aon” Vacharaesorn Vivacharawongse and his team visited Thailand LAB INTERNATIONAL 2024 and Bio Asia Pacific 2024 and explored the innovations in laboratory, biotechnology and life science equipment and technology. The executive tour was led by the management team of the organizer, VNU Asia Pacific, including; Mr. Chaisong Churitt, General Manager; Ms. Panadda Kongma, Vice President-Business and Mr. Anucha Parnpichate, Senior Project Manager, VNU Asia Pacific, together with the management and Thailand Center of Excellence for Life Sciences (TCELS) team in welcoming visitors to the trade fairs. 

“Than Aon” Vacharaesorn Vivacharawongse visited the booth of the National Health Security Office (NHSO), the Federation of Thai Industries, and a specialized mobile stroke treatment vehicle equipped with a brain CT scanner, enabling rapid and precise diagnosis and treatment of acute stroke patients.

During the visit, “Than Aon” Vacharaesorn Vivacharawongse and his team also took a commemorative photo at the Thailand LAB INTERNATIONAL 2024 and Bio Asia Pacific 2024 exhibitions, which are taking place from September 11-13, 2024, at BITEC Exhibition Center in Bangkok.

Organized by VNU Asia Pacific and Thailand Center of Excellence for Life Sciences (TCELS)

For more information, please visit www.thailandlab.com / www.bioasiapacific.com