Digital Marketing Executive
Job Description:
- Manage and execute digital marketing and communication activities and ensure a consistent image of the show brand.
- Assist to develop current activities on all digital fronts including website content management, SEO, email marketing and social media campaign management on Facebook, Google Ads, Linked-In as well as Online Applications together with the project teams.
- Main center of contact with our event partners for implementation of joint marketing and communication activities.
- Implement project digital marketing planning and related procurement.
- Maintain and develop existing campaign database in CRM
- Compile monthly digital marketing reports and make suggestions for campaign optimization.
- Other assignment in MARCOM team as assigned
Requirements:
- Bachelor’s degree, preferably in marketing, marketing communications, public relations (PR) or related discipline
- 1 – 3 years’ experience in managing and executing digital marketing campaigns, especially in Trade Show business.
- Experience in using Google Ads, Facebook Ads, Linked-In Ads and proficiency in understanding of keyword optimization tools
- Excellent English in both oral and written skills.
- Proficiency in PC applications, e.g. MS Office (Word, Excel, PowerPoint), G-suite, MailChimp and SendGrid (E-Newsletter platform)
- Responsible, flexible & creative, cooperation ability & team spirit, communication skills, readiness to learn and strong customer orientation
- Excellent time management, prioritizing, positive thinking and organization skills with detail-oriented mindset
- Ability to handle multiple tasks under pressure and tight deadlines